Eventbrite– Efficiency Bot

Winter 2017

Project

Design a chat bot.

View live page

Role

Lead Designer

Technology

Sketch, Illustrator

The goal of this project was to create a calculator that collects detailed information about an organizer’s operations. Once the calculator aggregates all the data, it scores how efficient operations are and gives personalized recommendations on how to improve. Upon discussing this with the team, we decided that an interactive bot was the best solution for this project. That way we could make it more conversational and infuse the bot with much more personality than just a dropdown form. This would hopefully create less dropoff as the organizer went through the questions as well as making it a more delightful overall experience.

The first step of this project was to research chatbots as well as chat apps like iMessenger and Facebook Chat. For the desktop experience there was a nice opportunity to use a split screen and add some nice illustration for more personality. On mobile the illustration disappears and becomes a standard chat experience. I worked closely with a copywriter who fine tuned the bots personality while a team of wordpress developers in Argentina coded the site.

Want to see the live webpage?

Eventbrite | Efficiency Calculator

Next Project

Eventbrite Email System Redesign